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Cool Jew: The Ultimate Guide for Every Member of the Tribe Cool Jew Starburst

Cool Jew

The Ultimate Guide for Every Member of the Tribe

(aka The Heebster Handbook)

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When I was a kid, my Panamanian/ Israeli/ Ladino-loving mother and my German/ Polish/Yiddishe father had no clue how to teach me how to become an American. They had to figure that out for themselves. But they did teach me how to be a Jew—each one of them a somewhat different kind of Jew—but a Jew and a proud one at that. And maybe that's all I really needed to learn because when you think about it, being a proud Jew makes you a citizen of the world.

If you have no clue what this means, then this is the book for you. If you already know what this means, then this is the book for you, too. And if you're not even Jewish, wish you were, love someone who is, or are wondering what all the Jewish hoopla is really about, then this book is for you, too. In other words, it's the book for anyone who wants to understand, relish, or question something about being Jewish because as our ancient Sages taught, knowledge is power.

And if that's true, then being a

Heebster

is really the carrot on your gefilte fish. That's because as G-DASH-D only knows, you can never be Heeb enough. And that's what being a Heebster is all about. But what, you ask, is this new word Heebster? You've heard of the word Heeb. Well, a Heebster is all that. And more. Much more.

Jew

A Heebster is someone who loves being Jewish, who is not afraid to be a total dork but who also has that certain Jewish savoir faire that makes him or her hipper than hip. What matters is how you feel about the Jewish world, the Jewniverse. As a Heebster you're proud, informed, and downtown, whether you live in Miami Beach or some landlocked farm in Middle America.

For anyone looking for a little inspiration, this book decodes contemporary Judaism and its hippest forms of cultural expression. At a time when it's never been more delicious to be Jewish, it is designed as a field manual for twenty-first-century Jews and the people who love them. The ultimate guide for this Age of Hilarious, this book is all about learning how to hip-hop your Hebraic with irreverence, good humor, and bona fide liberated Jewish self-expression. It doesn't matter if you love hip-hop, have never hip-hopped, or are bracing for a hip replacing. Whether you went to Hebrew school, volunteered on a kibbutz, or never stepped foot in yeshiva, the Heebster motto says it all: "I'm good enough, Jew enough, and gevalt, do I like me!"

Cool Jew

The original Jewmor book, this collection provides all you need to know to Super Jew your own lovely Heeb self, celebrate the Mosaic lifestyle, and befriend the Jewish people whether your DNA be lily-white, black, or somewhere in between. It doesn't matter what kind of Jew you are: Ashkenazi, Sephardi, a little religious, a lot religious, not religious at all, not Jewish, Jew-friendly, old, or young. You're welcome whether you are a strongly identified Jew, more Jew-ISH, an Honorary Heeb, an ally, or a deprived Midwesterner who has never actually met a live one. Unbounded by age, geography, or even identification with Da Tribe, this book spells it all out, in Hebrew, Yiddish, Ladino, and then some.

Within these pages, you'll find everything from FYIs "For the Yiddish Impaired" to "Self-Help for the Christmas-Carol Intolerant." You can quickly pick up "Jewsticulations," compare the "Heeb vs Dweeb," and demystify the fine art of frummin' out. And for those Yidden who remain, nevertheless, as neurotic as ever, you can even score tips on "How to Behave in the South, Siberia, and Other Hostile Territories." This playful no-apologies approach to fully embracing being Hebraic helps put an end forever to Christmas tree envy.

So slap on your Groucho Marx glasses and come join the People'chood of the Thirteenth Tribe. Because who wouldn't want to discover new meaning in the old adage, "When you're in love, the whole world is Jewish!"

Copyrighted material © Lisa Alcalay Klug

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Cool Jew: The Ultimate Guide for Every Member of the Tribe

By: Lisa Alcalay Klug
ISBN: 978-0-7407-7113-2
Format: Paperback: 7 x 9 in. | 256 pages
Price: $12.99 ($14.50 Canada)

Publicity contact: Shelly Barkes, (800) 851-8923, ext. 6818, sbarkes@amuniversal.com

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